Never Pay Over Sticker Price

If you have shopped for a new vehicle lately, you may have noticed inventory is low everywhere. Some dealers are taking advantage of the current inventory situation by:

1. Charging a "Market Adjustment" over the MSRP
2. Adding additional products onto the sticker price that provide little to no value to the customer

MSRP stands for Manufacturer Suggested Retail Price, also known as the sticker price. The inventory shortage is enabling dealers to charge hundreds or thousands over the sticker price. At Tom Bush BMW Jacksonville we never charge over sticker on new cars, SUVs or trucks.

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Another tactic some dealers are using is to apply add-ons and accessories to a vehicle that you didn't ask for or some that you don't even need. Some items you may see are nitrogen for your tires, undercoating, rustproofing and car alarms. We only sell products that we believe have true, tangible value to our customers.

We believe in fair, transparent pricing, that is which why we choose not to price our vehicles higher than the sticker price or include products that provide little to no value. We believe this is the right way to do business and that's why many of our customers return to buy their second, third and fourth vehicle from us.

That's the Tom Bush Difference.

See the Tom Bush difference at Tom Bush BMW Jacksonville.

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